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Creating bold visuals that don’t need to shout to get noticed.

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Years of experience

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Cultivating ideas, designing futures.

The Story

The name Orama comes from the Greek word “órama” (ὄραμα), meaning vision or dream - the idea of seeing something before it fully exists and shaping it into a brand that feels clear, cohesive, and expressive in the real world. I’m Sofia, the creative behind Orama Studio, working at the intersection of branding and digital design with a background in illustration that continues to shape a focus on expression, detail, and visual storytelling.

I’ve always been drawn to brands that don’t follow the usual mold — those with contrast, personality, and a strong point of view. That direction evolved into building full brand systems and digital experiences that go beyond aesthetics, blending “pretty” with purposeful to create work that feels dynamic, tactile, and intentional, for brands ready to move beyond the expected and build something unapologetically vibrant.

The Studio Philosophy

Man Back Pose
Black Man
Woman

Orama Studio believes design should be both beautiful and purposeful. In an increasingly digital world, the focus is on bringing a human, analog touch into modern design  creating work that feels expressive, tactile, and real, while supporting brands with a clear sense of purpose and social impact. 

Orama Studio believes design should be both beautiful and purposeful. In an increasingly digital world, the focus is on bringing a human, analog touch into modern design  creating work that feels expressive, tactile, and real, while supporting brands with a clear sense of purpose and social impact. 

Approach

We work closely with you to turn bold ideas into timeless results through a thoughtful, collaborative process.

Strategy

Strategy is shaped to align with your vision and move your brand forward with clarity. I approach each project through research and insight, making sure every decision supports long-term, sustainable growth.

Concept Development

From visual identity to core messaging, brands are built to create real connection and stand the test of time. Every detail is considered, ensuring consistency across every touchpoint.

Art Direction & Design

When projects call for it, I collaborate with a trusted network of designers and creatives to bring every detail to life - ensuring the final result feels seamless, engaging, and built to perform.

Launch & Impact

Presenting your brand to the world with confidence. Every detail is thoughtfully shaped to elevate your brand in today’s digital landscape.

Strategy

Strategy is shaped to align with your vision and move your brand forward with clarity. I approach each project through research and insight, making sure every decision supports long-term, sustainable growth.

Concept Development

From visual identity to core messaging, brands are built to create real connection and stand the test of time. Every detail is considered, ensuring consistency across every touchpoint.

Art Direction & Design

When projects call for it, I collaborate with a trusted network of designers and creatives to bring every detail to life - ensuring the final result feels seamless, engaging, and built to perform.

Launch & Impact

Presenting your brand to the world with confidence. Every detail is thoughtfully shaped to elevate your brand in today’s digital landscape.

Strategy

Strategy is shaped to align with your vision and move your brand forward with clarity. I approach each project through research and insight, making sure every decision supports long-term, sustainable growth.

Concept Development

From visual identity to core messaging, brands are built to create real connection and stand the test of time. Every detail is considered, ensuring consistency across every touchpoint.

Art Direction & Design

When projects call for it, I collaborate with a trusted network of designers and creatives to bring every detail to life - ensuring the final result feels seamless, engaging, and built to perform.

Launch & Impact

Presenting your brand to the world with confidence. Every detail is thoughtfully shaped to elevate your brand in today’s digital landscape.


Why Orama Studiio?

We don’t follow design trends, we invent them. Pokota helps startups and teams launch fast, scale smart, and convert better.

Founder-led

Each project is led personally and expanded through a trusted network of freelancers as needed.

Human, not generic

A tactile, expressive approach that brings an analog feel into digital design, creating brands that feel real.

Built for impact

Our branding systems are built to grow with you, from simple identities to more complex visual ecosystems.

Beauty with direction

Every decision is grounded in strategy, balancing strong aesthetics with clear purpose throughout.

The Mind Behind Orama Studio

I’m Sofia, a designer working at the intersection of branding and digital design. Over the past few years, I’ve worked with brands across the US, UK, Mexico, Greece, and Dubai - shaping identities and digital experiences across industries including tourism and sustainability. My background started in illustration, which still influences how I approach design today - with a focus on expression, detail, and visual storytelling. Over time, that evolved into building full brand systems and websites that go beyond aesthetics and function as cohesive, strategic tools. Orama Studio operates as a founder-led practice, where each project is guided personally and expanded through a trusted network of collaborators when needed - allowing for both consistency in vision and flexibility in execution.

Frequency asked questions

  • What services does Orama Studio offer?

    Orama Studio specializes in brand identities, website design, and print design. Our focus is helping businesses build modern, high-performing brands and websites that connect with their audience and support long-term growth.

  • Who do you typically work with?

    We work with startups, growing businesses, and creative entrepreneurs who want thoughtful design and strong digital presence. Whether you’re launching something new or refreshing an existing brand, we help bring clarity and structure to your vision.

  • How do I start a project with Orama Studio?

    Simply fill out the contact form with details about your project. Once we review your submission, we’ll reach out to schedule a discovery call where we can discuss your goals, timeline, and the best approach for your project.

  • How long does a typical project take?

    Project timelines vary depending on scope. A branding or website project usually takes between 2–6 weeks from start to launch, but projects may take longer depending on the level of research and collaboration required.

  • Do you offer website redesigns?

    Absolutely. If your current website feels outdated, underperforms, or no longer reflects your brand, we can redesign it to improve usability, aesthetics, functionality, and overall performance.

  • What platforms do you build websites on?

    Most websites are built using modern platforms that allow flexibility, speed, and easy management. The specific platform depends on your needs, but we prioritize tools that make it simple for you to maintain your site after launch.

  • Do you offer ongoing support after launch?

    Yes. After launch, we can provide ongoing support, updates, and improvements to ensure your website continues to perform well as your business grows.

  • How much do projects typically cost?

    Pricing depends on the scope, complexity, and timeline of the project. Once we understand your needs, we’ll provide a clear proposal outlining the deliverables, process, and investment required.